HRH Princess Haya has a strong humanitarian presence both on local and international levels. Her work and interests focus on humanitarian issues and human development concentrated primarily on the areas of health, education, youth and sports. She continues to raise awareness of the Sustainable Development Goals (MDGs), especially those of eliminating poverty and hunger. Additionally, She works to find ways in which sports can support the development of impoverished youths in the world's poorest nations.
In memory of Her mother, HM the late Queen Alia, HRH Princess Haya founded Tkiyet Um Ali in 2003, the first food aid NGO in the Arab World, and became the Chairperson of its Board of Directors. She was also the first Arab and first woman to serve as World Food Programme Goodwill Ambassador (2005-2007). In that role, She travelled to Malawi, Ethiopia and Syria to witness first-hand the impact of the food crises in those areas.
In March 2007, HRH Princess Haya was appointed the Chairperson of International Humanitarian City (IHC), the largest humanitarian hub in the world, hosting a community of UN organisations, NGOs, intergovernmental organisations and commercial companies. Based in Dubai, it plays a pivotal role in facilitating first responses to crises across the world.
In September 2007, HRH Princess Haya was selected by UN Secretary-General Ban Ki-moon as a United Nations Messenger of Peace, the highest honour bestowed on a global citizen by the United Nations Secretary-General to address pressing problems around the world. A month later, Former UN Secretary-General Kofi Annan chose HRH Princess Haya to become a founding member of the Geneva-based Global Humanitarian Forum (2007-2010), an international organisation aimed at addressing humanitarian issues.
In January 2010, HRH Princess Haya visited the Kenyan capital of Nairobi to encourage an effective local and global response to catastrophic food shortages. On January 22nd, just ten days after the devastating 7.0 earthquake hit Haiti, HRH Princess Haya travelled to Port-au-Prince to oversee the delivery of 90 metric tonnes of relief supplies for the Haitians, a shipment organised by the IHC, meet with Haitian and UN officials and raise awareness of the need for international aid. In February 2011, HRH Princess Haya visited Siem Reap in Cambodia to bring further attention to the ongoing food crisis in that area.
HRH Princess Haya, in 2012, established Dar Abu Abdullah as a sister organisation to Tkiyet Um Ali in Jordan, bearing the name of Her father, HM the Late King Hussein Bin Talal of Jordan (Abu Abdullah). Dar Abu Abdallah was set up to complement Tkiyet Um Ali by addressing the underlying causes of poverty and hunger and establishing programs that empower individuals through training, capacity building, education and health programs. In 2014, HRH Princess Haya also visited Ethiopia and Liberia where She visited a number of the World Food Programme’s humanitarian projects. In September of that same year, HRH Princess Haya was pronounced Office of the National Order of the Legion of Honor, France’s highest distinction, for Her ongoing achievements in Her humanitarian work.
In November 2015, HRH Princess Haya received the 2015 Giglio d’Oro Award for Her outstanding contributions in the humanitarian field. Additionally, that same month, She was presented the 2015 Path to Peace Award in consideration of Her longstanding and tireless work in the promotion of peace in the humanitarian field.
In October 2016, HRH Princess Haya travelled, under the direction of HH Sheikh Mohammed, once again, to Port-au-Prince to oversee the delivery of 90 tonnes of relief aid to those affected by Hurricane Matthew.
In 2017, HRH Princess Haya oversaw further expansion of International Humanitarian City to accommodate the growing needs of the nine UN agencies, multiple NGOs and commercial businesses who are based at the facility. Through the generosity of HH Sheikh Mohammed, an additional twenty airlifts and two sea shipments, carrying over $18 million worth of relief items, were undertaken for International Humanitarian City members to destinations primarily in Africa, but as far away as Haiti and Papua New Guinea.